We all know that almost every home buyer out there begins and ends his home search on the Internet. That said, what do you think has become the #1 most important element of marketing your home? Yes, the photographs. Amazingly, still way more than half of the photos I see in MLS are totally pathetic. The lighting is all wrong, the rooms look small, they don’t move any furniture around or open the blinds, they don’t use a wide-angle lens, etc… I just don’t get it – how could these agents be so careless and why don’t their clients speak up? Until last month, we were limited to 10 photos in our local MLS system, now we can have many more which does not always benefit a property. For example, if you have a small home and only seven good, quality shots – then only put in seven! Don’t put in 17 just because you can! You aren’t doing your sellers any favors by putting in weird images of their bathroom sink.
MLS Trash Can is a great blog site that makes fun of bad Realtor photography. I have to admit that I am a very critical, detailed girl, so I have a serious soft spot for this site. If I weren’t afraid of getting sued by my mocked victims, I’d make one myself.